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Cataloged Resource Summary

 

Title

Advertising

Author

George Bittlingmayer

Categories

Industrial Organization
Business Administration; Marketing; Accounting

Type

Article

Description

This encyclopedia entry explains the once controversy over advertising and the types and scope of it now. Monopoly and regulation are among the topics tied into this depiction of advertising.

URL

http://www.econlib.org/library/Enc/Advertising.html

Home URL

http://www.econlib.org
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